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• 如何通过电子邮件将市场方的见解数据用APIC软件传送?
原标题:How to fetch email marketing insights data from Marketo using API?
  • 时间:2017-07-26 14:03:52
  •  标签:
  • marketo

I am trying to fetch "Email Performance Report" from the platform using API to analyze the KPI s like CTR etc by type of the email (newsletter,email marketing etc).

I went through the documentation, however I didn t find endpoint from which I can fetch the same.

是否有办法获取这些信息?

最佳回答

There is no endpoint to query reports directly. However, the good news is, that the “things” that make up an “Email Performance Report”, namely: email delivery, bounce, open and click are available to query via the API.
This means that you have to build the report yourself, but you can fetch the dataset to work on.

These “things” are called activity types (activity measured on a Lead) and can be fetched by querying against the Get Lead Activities endpoint, which is also mentioned as the Query in the API docs.
It sits at the GET /rest/v1/activities.json url and you have to pass a nextPageToken and the activityTypeIds as query parameters.

<代码>nextPage Token表示日期。 该日之后的活动将按呼吁予以退回。 为了获得这种信息,你必须打电话到GET /rest/v1/activities/ptoken.json ,其中你必须指明从这些活动中检索的最早日期。 See more about Paging Tokens

图1 页: 1 为了做到这一点,您必须询问:GET/rest/v1/activities/types.json/a>。 http://www.un.org/Depts/DGACM/index_chinese.htm (我不知道这些斜线是否正在逐个变化,但在我们当中则从第6号改为第11号)。

您一旦掌握了所有这些轨道,就可提出如下要求:

GET https://<INSTANCE_ID>.mktorest.com/rest/v1/activities.json?activityTypeIds=<TYPE_ID>&nextPageToken=<NEXTPAGE_TOKEN>&access_token=<ACCESS_TOKEN>

其结果是一阵列,项目如下。 可在<条码>原始AttributeValue的基础上将物品过滤到具体电子邮件中,并作相应处理。

{
    "id":7370416,
    "marketoGUID":"7170506",
    "leadId":291305,
    "activityDate":"2017-12-17T00:00:00Z",
    "activityTypeId":11,// #11 = `Click Email`
    "campaignId":1790,
    "primaryAttributeValueId":1638,
    "primaryAttributeValue":"EMAIL_NAME",// Name of the Email as seen in Marketo
    "attributes":[
        // …
    ]
}
问题回答

确实,如果以明智的方式执行,电子邮件示意图可能具有极大的说服力。 下面是电子邮件促进工作的几个动机:

直接对应: 电文为与你们的人群交谈提供了立即和单独的方法。 考虑到一对一的承诺,电文直接贴在方框中。

Designated Informing: Email promoting empowers you to portion your crowd in view of different models, permitting you to send profoundly focused on and important substance. This personalization improves the probability of commitment and change.

实用: 与传统的展示技术相违背,电子邮件促动是巨大的。 它无视印刷、邮寄或公布空间的要求,使其成为各组织妥善选择的支出计划,一切都是平等的。

可量化 结果:电子邮件显示阶段可以进行明确调查,使你能够采取公开率、航向率和变化率等测量方法。 这一信息有助于评估你的任务成果,使信息升级。

计算机化和个人化: 机器人化装置使你能够根据客户行为或明确的时间范围,建立禁忌。 个性化突出显示,你可以适应个别倾向,扩大承诺,建立更有根据的协会。

世界范围: 通过电子邮件,你可以与全世界群众联系。 无论您的生意是近的还是全球性的,通过电子邮件促进与不同时区和地区人群的通信。

客户维护:电子邮件是客户维护的一个成功工具。 通过提供重要内容、更新和独特提议,你可以让你的群众参与和支持复信。

品牌感知:Stady和所有标有色的电子邮件信条都有助于支持你的工作。 长期而言,受益方更加了解你的情况,鼓励信任和献身精神。

扩大现场交通: 电子邮件促进会通过果断定位的加入,帮助支持你在互联网上的存在,并可能导致扩大交易,引导人们进入你的网站。

Versatility: Email advertising can be adjusted to different business objectives, whether it s advancing items, declaring occasions, sharing instructive substance, or supporting leads. Its flexibility makes it an important device for various showcasing targets.

有效的电子邮件广告需要谨慎的准备,抓住你的人群,并鉴于考试而无休止地加以精简。 在富有洞察力地执行电子邮件时,促进通信可以成为建设连接、推动承诺和实现商业目标的不可置疑的资产。

Client How to get email showcasing bits of knowledge information from Marketo utilizing Programming interface? ChatGPT To bring email advertising bits of knowledge information from Marketo utilizing the Programming interface, you can follow these general advances. Note that particular subtleties might fluctuate, and it s fundamental to allude to Marketo s true Programming interface documentation for the most reliable and exceptional data:

• 建立方案拟订接口

Sign in to your Marketo account and explore to the Administrator area. Make another assistance in the "LaunchPoint" segment to get the important Programming interface accreditations. Figure out Marketo REST Programming interface:

Really get to know Marketo s REST Programming interface documentation to grasp the accessible endpoints and boundaries. The Marketo REST Programming interface is normally utilized for information recovery. Confirmation:

Get the essential verification tokens by making a solicitation to the confirmation endpoint. You ll normally have to utilize the client ID, client mysterious, and other verification boundaries. Build Programming interface Solicitations:

Recognize the particular endpoint for the information you need to recover. For email advertising experiences, you may be keen on endpoints connected with email execution, crusade investigation, or other pertinent measurements. Develop your Programming interface demand with the suitable boundaries, including channels, date ranges, or some other measures applicable to your information needs. Make Programming interface Solicitations:

Utilize an instrument like Twist, Mailman, or a programming language (like Python, Java, or JavaScript) to make the Programming interface demands. Incorporate the verification token got in the headers of your solicitations. Handle Pagination:

Assuming the informational index is enormous, Marketo s Programming interface might execute pagination. Make certain to deal with this by following the pagination joins in the Programming interface reaction. Parse Programming interface Reactions:

Parse the JSON reactions got from the Programming interface to separate the significant information. Contingent upon your programming language, you might utilize libraries or devices to make this cycle more clear. Dissect and Envision Information:

When you have the information, you can investigate it and envision experiences utilizing apparatuses like Succeed, Google Sheets, or further developed information perception instruments. Plan or Mechanize:

Consider planning your Programming interface solicitations to get information occasionally or mechanize the interaction in light of your announcing needs. Continuously allude to the most recent Marketo Programming interface documentation for any progressions or updates. Moreover, guarantee consistence with Marketo s Programming interface utilization approaches and rules. On the off chance that you experience any issues, Marketo s help or local area gatherings can give extra help.

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