a client asked me to write a script that will log visitors reaching hs site via google adds (Sponsored Links). the idea is to keep track of: 1.users ip 2. what add they clicked 3. what key words they submitted in the Google search that led the them to the result page in which that add was displayed
i will attempt that in php. are there any "tools" at my disposal (objects, constants etc) that can be used to accomplish this?
Are you aware that Google Analytics can be configured to track AdWords clicks?
Edit:
There are a variety of other analytics services that you can use, including Mixpanel, KISSmetrics, and Heels Conversion Tracking.
By far the easiest way to just log them is to use your regular server (Apache or Ngnix) logs and manual tagging, whereby you append special parameters to your destination URL like so:
http://stackoverflow.com/?utm_source=google&utm_medium=cpc&utm_term=Logging%2BPaid%2BSearch&utm_content=Question%2B1&utm_campaign=StackOverflow%2BQuestions
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